DataCard SP35 Plus Instrukcja Użytkownika Pobierz pdf (Strona 5)

Datacard Group Confidential Page 5 of 20

April 2007

KEY SELLING POINTS

The SP35 Plus card printer is designed for a variety of low to moderate volume card printing

applications. The SP35 Plus card printer offers easy and convenient operation that your

customers demand. In addition, the SP35 Plus card printer offers features that make it a

leader in its category. The following are some features and benefits that clearly outline the

Datacard SP35 Plus card printer as an innovative trendsetter:

Easy

• User friendly printer driver

• Error-free ribbon supply loading

• Card input and output accessibility

Convenient

• Small size = less desk or counter space

• Supplies kits contain ribbons, and cleaning supplies in one affordable and

easy-to

use box

• Field encoding upgradeability

Feature Distribution Benefit End-User Benefit

Small Less storage space Less desk space required

Lightweight Easily portable for demos

Lower shipping costs

In some cases, lower customs fees

Easily portable

Easy to unpack and install

Input and output hoppers in front Strong and unique selling feature Better accessibility

Less desk space required

Field upgradeability for magnetic

stripe and/or smart card

Potential for follow-up sales calls

Allows ability to stock printers

Allows for faster delivery time

Fast delivery once order is placed

and flexibility to upgrade the printer

in the future (delay purchasing

decisions on options)

Proprietary Ribbons

- Auto Ribbon ID

- Supply usage monitor

- Ribbon Saver

Helps build supplies business Provides high quality images

Automatically sets ribbon type

Less ribbon waste

Automatically adjusts printer setting

for optimum printer quality

Notifies when ribbon is low

Increases ribbon yield in

monochrome applications

High Yield Ribbons Fewer ribbons required in stock

Lower inventory cost

Supplies are changed and

reordered less frequently with less

user interaction required

Supplies available in kits instead of

individually

Fewer supplies SKUs required All in one kit provides increased

productivity and convenient printer

maintenance

Cleaning Supplies Fewer cleaning supplies provide greater

flexibility

Cleaning supplies available in ribbon kit

– fewer supplies SKUs

Easy to understand cleaning

instructions increase productivity

and reduce printer downtime

Thermal Printheads Spare part opportunity Operator replaceable printheads

reduce printer downtime.

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